Ram 1500 Affordability Guide

The Ram 1500 offers a rare combination of performance, comfort, and affordability, making it one of the smartest choices in the full-size truck segment. Even the base model includes push-button start, a rearview camera, and a smooth-riding coil-spring rear suspension that you won't find in other trucks at this level. Step up just one or two trim levels, and you're looking at a truck loaded with tech, premium materials, and serious towing capacity. It's also available with multiple engine options, including the 3.6L Pentastar V6 with eTorque, the 5.7L HEMI V8, and even a 3.0L EcoDiesel V6—each offering excellent power-to-efficiency balance. You're not just getting a tough truck; you're getting real value across the board.

The Ram 1500 has innovative features that make everyday tasks easier and long drives more comfortable. For starters, it's the only truck in its class to offer an available Active-Level Four Corner Air Suspension, which adjusts ride height automatically for better efficiency and handling. It also allows easier access to the bed and cabin when parked. Inside, the available 12-inch Uconnect touchscreen is one of the largest in the industry, offering split-screen capability, full smartphone integration, and crystal-clear navigation. Higher trims, like the Limited or Laramie, include real wood and leather finishes, giving the interior a luxury feel that rivals upscale SUVs. Storage is also a strong suit thanks to clever features like under-seat compartments and the class-exclusive RamBox system—lockable, waterproof, illuminated storage built right into the bed rails. The Ram 1500 stands tall in its segment, from trailering tech to comfort innovations.

Yes—Ram 1500s have become known not just for their capability, but for their long-term value as well. Kelley Blue Book and J.D. Power regularly recognize the Ram 1500 for substantial resale value and long-term reliability. Part of what helps is Ram's consistent quality across the lineup and its strong reputation among truck owners. For example, the Ram 1500 has received the Consumer Guide Best Buy Award for many years, thanks partly to owner satisfaction and retained value. Used Ram 1500s—especially those that are well-maintained or come from a certified pre-owned program—often sell quickly due to high demand. That means less depreciation for you and more return when it's time to trade in or sell. Whether you're buying or eventually selling, it's a solid investment.

There's no better time to buy than when the deals are hot—and right now, Ram is making it easier than ever to get behind the wheel of a brand-new 1500. If you're watching your budget but still want modern capability, lower trims like the Tradesman and Big Horn are a great starting point. You'll still enjoy features like a user-friendly infotainment system, Bluetooth, and plenty of USB ports. From there, you can add optional packages like the Level 1 or Level 2 Equipment Groups, towing packages, and appearance upgrades to personalize your truck without paying for unnecessary extras. On top of that, Ram often runs manufacturer incentives such as 0% APR financing for qualified buyers, bonus cash offers, or loyalty and conquest rebates. Leasing is also a smart option for many, with deals often including low monthly payments and minimal due at signing—especially on volume-selling trims. At Dick Scott Motor Mall, we keep all the latest national and regional offers up to date, so you'll never miss a chance to save.

Whether you're leaning toward a brand-new model with the latest tech or a dependable used Ram that fits your budget, Dick Scott Motor Mall is your go-to destination. Our team is here to help you compare trims, explore packages, and lock in the best financing or lease deal available. With our massive selection and friendly, knowledgeable staff, we make it easy to drive home in a Ram 1500 that checks every box. Do you have questions, or are you ready to get started? Just fill out the form below, and we'll be in touch to help you take the next step toward your perfect truck.